Offering a product at a discounted price for a limited period of time in an attempt to induce customers to purchase the product is an example of _____.

Question

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Sales promotion is a marketing technique in which a product is offered at a discounted price or with additional incentives for a limited period of time to encourage consumers to make a purchase. Advertising is a broader concept that includes various communication methods used by a company to promote its products or services. Personal selling involves face-to-face interaction between a salesperson and a customer. Direct marketing is a type of advertising that involves communicating with customers directly through mail, email, or other channels.

Offering a Product at a Discounted Price for a Limited