Advertising is
A) strong in developing awareness of a product
B) weak in developing interest in a product
C) weak in increasing desire to purchase a product
D) medium in achieving product purchase
Correct Answer:
Verified
Q2: Guerilla marketing refers to
A)advertising that attacks competitors
B)creative,catchy
Q3: Traditional promotion methods
A)are sometimes not feasible for
Q4: Gamification
A)refers to marketing in the gaming industry
B)is
Q5: Faster adoption rates can result from
A)products that
Q6: Distribution channel refers to
A)the route used by
Q8: a key element in a marketing plan
Q9: Tradeshows
A)don't address decision makers
B)are most appropriate for
Q10: Most markets today tend to be
A)price dependent
B)price
Q11: Value-based pricing depends on
A)undercutting the price of
Q12: Promotional themes should
A)be combined to be more
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