Despite the results of some controlled laboratory studies of the effects of subliminal information on people's attitudes, because ________, consumers need not fear that advertisements will come to control their behavior.

Question

Quizplus · Accepted Answer

Laboratory studies are often criticized for their lack of ecological validity, meaning that the conditions of the laboratory do not reflect the complexities and nuances of real-life situations. Therefore, the results of such studies may not necessarily translate into real-life scenarios, and consumers need not fear that advertisements will have a controlling effect on their behavior.

Despite the Results of Some Controlled Laboratory Studies of the Effects