The primary purpose of the "Ashridge portfolio display" is to:
A)Evaluate the potential for a corporate parent to add value to its individual businesses
B)Appraise the performance of each individual business under the corporate umbrella
C)Benchmark the strategic position of individual businesses in relation to one another
D)Identify businesses that are candidates for divestment.

Question

Quizplus · Accepted Answer

The "Ashridge portfolio display" is primarily used to evaluate the potential for a corporate parent to add value to its individual businesses by examining the strategic position of each business and identifying areas for improvement or investment. It does not focus on appraising individual business performance or benchmarking businesses in relation to one another, nor is its primary purpose to identify businesses for divestment.

The Primary Purpose of the "Ashridge Portfolio Display" Is To