Broad differentiation strategies are well-suited for market conditions where
A)there are many ways to differentiate the product or service and many buyers perceive these differences as having value.
B)most buyers have the same needs and use the product in the same ways.
C)buyers are susceptible to clever advertising.
D)barriers to entry are high and suppliers have a low degree of bargaining power.
E)price competition is especially vigorous.

Question

Quizplus · Accepted Answer

Broad differentiation strategies rely on offering unique and valuable features or benefits that are perceived by many buyers. This approach works well when there are multiple ways to differentiate the product or service, and buyers see value in those differences. This can create a competitive advantage and help to establish brand loyalty.

Broad Differentiation Strategies Are Well-Suited for Market Conditions Where