Iris Corp.has made a name for itself by following long-standing methods to manufacture wooden furniture.Recently,competitors using more modern technology have appeared in the furniture market,and Iris has found its business suffering as a result.Using a TQM approach,which of the following might help Iris Corp.improve?
A) Iris should firmly resist engaging in any risk taking,instead continuing to follow its traditional methods and processes.
B) Iris management should not involve subordinates when looking to solve the corporation's problems.
C) Iris should create an atmosphere that promotes innovation.
D) Iris should ignore its customer needs and requests.
E) Iris should provide quality training only to those in top management.

Question

Quizplus · Accepted Answer

Creating an atmosphere that promotes innovation is the best choice for Iris Corp. to improve. This will allow the company to explore and adopt new technologies and methods that can help it stay relevant in the modern furniture market. Resistance to change (option A) or ignoring customer needs (option D) will only exacerbate the problem, while excluding subordinates (option B) and limiting quality training to top management (option E) will not be enough to drive the necessary changes throughout the organization.

Iris CorpHas Made a Name for Itself by Following Long-Standing Methods