The traditional supply chain powered by manufacturer push is becoming a:
A) demand chain driven by logistics.
B) demand chain driven by advertising.
C) service chain driven by customer service.
D) service chain driven by response time.
E) demand chain driven by customer pull.

Question

Quizplus · Accepted Answer

The traditional supply chain, which is driven by manufacturer push, is being replaced with a demand chain driven by customer pull. This means that companies are now focusing on providing goods and services that meet the specific needs and preferences of their customers, rather than simply producing goods and hoping to sell them. This shift requires companies to be more flexible and responsive, and to have systems in place that can quickly adapt to changing customer demand.

The Traditional Supply Chain Powered by Manufacturer Push Is Becoming