Customer relationship management:
A) is often described as a closed-loop system
B) only involves personnel in marketing and management departments
C) organizes the company around functional departments
D) is a very simplistic method of encouraging customer satisfaction
E) is only a theory and has not been proven successful in any practical way

Question

Quizplus · Accepted Answer

Customer relationship management is often described as a closed-loop system because it involves gathering customer data, analyzing that data to make informed decisions, implementing those decisions, and then gathering feedback to start the process over again.

Customer Relationship Management