The formula for stickiness is

Name: The formula for stickiness is
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Stickiness is a measure of website engagement, and the formula that best captures this is frequency (how often visitors return to the site), duration (how long they stay on the site), and site reach (how many different pages they visit). This formula accounts for the fact that engaged visitors return often, stay for longer, and explore more parts of the site - all indicating a high level of stickiness.

The Formula for Stickiness Is