Refer to R.H.Kurt & Son.Customers at retail stores only want one rifle or one scope.They do not want to buy in the quantities the manufacturers need to sell.This _____ is overcome by the marketing channels.

Question

Quizplus · Accepted Answer

The discrepancy between the quantities desired by customers and the quantities manufacturers need to sell is known as the discrepancy of quantity. This can be overcome through marketing channels such as wholesalers and retailers who can aggregate demand from multiple customers and purchase larger quantities from manufacturers.