The consumer product classification system is based on:
A) how the market is segmented
B) the way the products are manufactured
C) the use the products are put to
D) the physical attributes of the product
E) the amount of effort consumers spend to acquire the product

Question

Quizplus · Accepted Answer

The consumer product classification system categorizes products based on the amount of effort consumers are willing to expend to acquire them, such as convenience, shopping, specialty, and unsought products.

The Consumer Product Classification System Is Based On