Which of the following is the best example of a shopping product for most consumers?
A) a soda to drink before class
B) a meal plan at the university cafeteria
C) a pair of Nike running shorts
D) a new television set
E) the text book for this marketing class

Question

Quizplus · Accepted Answer

A new television set is typically a high-involvement shopping product for most consumers as it requires a significant amount of research, consideration, and investment. It also has a longer lifespan and higher price point compared to the other options listed.

Which of the Following Is the Best Example of a Shopping