__________ involves operating computer networks that can store and process data to extract hidden information from large databases such as households' product purchases,TV viewing behavior,and responses to coupon or free-sample promotions.
A) Data mining
B) Environmental scanning
C) Computerization
D) E-marketing
E) Information technology
Correct Answer:
Verified
Q203: What type of experiment is conducted when
Q223: The extraction of hidden predictive information from
Q225: Q232: Q255: Many consumers often buy soft drinks and Q257: Information technology refers to Q261: Making action recommendations,implementing action recommendations,and evaluating results Q262: Figure 8-7D above shows that Q263: Consider Figure 8-6A above.Suppose you are an Q264: Consider Figure 8-6B above.Suppose you are an
A)any information derived from
A)Tony's Pizza sales
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