The make-buy decision is typically made during which stage of the organizational buying decision process?
A)information search
B)supplier search
C)alternative evaluation
D)problem recognition
E)purchase decision

Question

Quizplus · Accepted Answer

The make-buy decision is typically made during the problem recognition stage, where the organization identifies a need and decides whether to make the product in-house or buy it from an external supplier.

The Make-Buy Decision Is Typically Made During Which Stage of the Organizational