In the VALS framework,__________ groups consist of consumers motivated by physical activity,variety,and risk.
A)ideals-motivated
B)rewards-and-success-motivated
C)self-expression-motivated
D)achievement-motivated
E)high-and-low-resource

Question

Quizplus · Accepted Answer

The self-expression-motivated group in the VALS framework includes consumers who are motivated by physical activity, variety, and risk-taking. This group values individuality, creativity, and personal fulfillment, which aligns with their desire for physical challenges and diverse experiences.

In the VALS Framework,__________ Groups Consist of Consumers Motivated by Physical