According to Figure 2-5 above,which two marketing strategies would be used if a firm were NOT willing to find new markets.
A)product development and market penetration
B)product development and diversification
C)market development and product development
D)market development and market penetration
E)market development and diversification

Question

Quizplus · Accepted Answer

Product development and market penetration are strategies that focus on existing markets, with product development introducing new products and market penetration increasing sales of existing products.

According to Figure 2-5 Above,which Two Marketing Strategies Would Be