Based on the sales revenue data shown in Figure 2-11 above,as a marketing manager for Apple,you would MOST LIKELY conclude that
A)the planning gap is narrowing.
B)the actual sales results (line BE)are on track with the new plan (line BD).
C)the actual sales results (lines AB and BE)are on track with the plan in place since 2005 (line BC).
D)sales are increasing significantly since 2005 (line BD).
E)another new plan has been needed since 2005,since the planning gap (wedge DBC)is widening each year thereafter.

Question

Quizplus · Accepted Answer

The planning gap is widening each year, indicating that the current plan is not meeting sales targets, suggesting the need for a new plan.

Based on the Sales Revenue Data Shown in Figure 2-11