What is the following an example of? "To busy,mobile people who need to always be in the loop,the iPad is a multi-touch screen wireless connectivity solution that provides the best way to
experience the Web,email,photos,and videos with just the touch of a finger."
A) positioning statement
B) service differentiation
C) concentrated segmentation
D) competitive advantage
E) irresponsible target marketing

Question

Quizplus · Accepted Answer

This statement is a clear example of a positioning statement, as it highlights the unique features and benefits of the iPad for a specific target market (busy, mobile people who need to always be in the loop).

What Is the Following an Example Of? "To Busy,mobile People