What type of music should be played during an ad if a marketer wants consumers to spend more?
A) energetic, with a quick tempo
B) slow
C) jazz
D) classical

Question

Quizplus · Accepted Answer

Energetic music with a quick tempo is more likely to create excitement and a sense of urgency, encouraging consumers to make a purchase. Slower music might create a more relaxed atmosphere, which is not necessarily ideal for promoting spending. Jazz and classical music may be effective for certain products or brands, but they are not universally associated with spending behavior.

What Type of Music Should Be Played During an Ad