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The Ability of Hampton Inn to Provide Customers Moderately-Priced Accommodation

Question 23

Multiple Choice

The ability of Hampton Inn to provide customers moderately-priced accommodation with all the amenities and conveniences travelers want is an example of


A) contributing to superior customer value.
B) a second-to-market philosophy.
C) operating under a benchmarking philosophy.
D) providing a system that is easily duplicated.
E) None of the answer choices is correct.

Correct Answer:

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