The Product Design Team of a Cosmetics Manufacturing Company Presents

The product design team of a cosmetics manufacturing company presents its ideas for a new product. The team provides the management with detailed descriptions of each concept with specific product features. The team also makes a few samples that consumers can actually test. Given the information, the company is most likely in the _____ stage of the new product development process.

A) development
B) testing
C) analysis
D) idea screening