The influencer is BEST described by which of the following statements?
A) the person who ultimately makes a buying decision or any part of it
B) the person who first suggests or thinks of the idea of buying a particular product or service
C) the person who consumes or uses a product or service
D) a person whose views or advice carry some weight in making the final buying decision
E) the person who makes an actual purchase

Question

Quizplus · Accepted Answer

An influencer is a person whose views or advice carry some weight in making the final buying decision. While they may not ultimately make the purchase themselves, their opinions and recommendations can significantly impact the decision-making process.

The Influencer Is BEST Described by Which of the Following