In developing alliance strategies, a global leader should consider:
A) focusing on mainstream markets.
B) market positioning to take the high and middle end of the market.
C) leveraging resources for rapid penetration entry.
D) B and C only
E) A, B, and C

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The Answer of In developing alliance strategies, a global leader should consider:
A) focusing on mainstream markets.
B) market positioning to take the high and middle end of the market.
C) leveraging resources for rapid penetration entry.
D) B and C only
E) A, B, and C

In Developing Alliance Strategies, a Global Leader Should Consider