Heinz Ketchup sells their traditional 'Red Ketchup' product in three market segments. One of the advantages of this strategy is________ is avoided.
A)creating a service gap
B)strategic planning
C)the extra cost of developing and producing additional versions of the product
D)indirect distribution and logistics problems

Question

Quizplus · Accepted Answer

By selling their traditional 'Red Ketchup' product in three market segments, Heinz Ketchup can avoid the extra cost of developing and producing additional versions of the product, which can be a significant financial burden. This allows them to focus on producing and marketing one high-quality product, which can be more efficient and cost-effective in the long run. Choices A, B, and D are not relevant to the advantages of this specific strategy.

Heinz Ketchup Sells Their Traditional 'Red Ketchup' Product in Three