Which of the following is most useful in guiding a salesperson in ethical behavior?
A)official company policies on bribes and kickbacks
B)salesperson's actions at previous jobs
C)role model provided by sales manager
D)competitors' actions
E)customer expectations and desires

Question

Quizplus · Accepted Answer

The role model provided by a sales manager is most useful in guiding a salesperson in ethical behavior because it offers a direct, observable example of how to act ethically in real-world situations.

Which of the Following Is Most Useful in Guiding a Salesperson