Question 1

A demand generation manager wants to run a batch Smart Campaign to update leads that were either created by form fillout today or who visited the company's pricing page. Which rule logic should be used when setting up the Smart List?

Accepted Answer

The answer of A demand generation manager wants to run...

Question 2

Given the following message to the sales team: "John Smith filled out form "Chicago Tradeshow" on October 11, 2013" Which three types of tokens are most efficient to create this message on an alert? (Choose three.)

Accepted Answer

Trigger tokens are used for actions like form fills, member tokens are used for specific event details like the tradeshow, and lead tokens are used for personalizing with the lead's information like John Smith's name.

Question 3

By using tokens in an email, a marketer wants to make an email more relevant to a list of 253 recipients from different organizations. What is an incorrect use of tokens in this situation?

Accepted Answer

The answer of By using tokens in an email, a...

Question 4

An engagement program has a group of leads that a marketer no longer wants to send emails. Removing leads from the program also causes which data to be removed?

Accepted Answer

The answer of An engagement program has a group of...

Exam 1: Certified Expert

A demand generation manager wants to run a batch Smart Campaign to update leads that were either created by form fillout today or who visited the company's pricing page. Which rule logic should be used when setting up the Smart List?

Given the following message to the sales team: "John Smith filled out form "Chicago Tradeshow" on October 11, 2013" Which three types of tokens are most efficient to create this message on an alert? (Choose three.)

By using tokens in an email, a marketer wants to make an email more relevant to a list of 253 recipients from different organizations. What is an incorrect use of tokens in this situation?

An engagement program has a group of leads that a marketer no longer wants to send emails. Removing leads from the program also causes which data to be removed?