Which of the following statements on the location of departments within retail department and discount stores is True?
A) Most customers are drawn into the center of a store by the use of a free-form design.
B) In a multilevel store, a space's value increases the farther it is from the entry-level floor.
C) Impulse products are mostly located at the back of the store.
D) Because many customers turn left when entering a store, the left side is especially desirable floor space.
E) The best locations on any floor are those that are closest to the store's entrances, main aisles, escalators, and elevators.

Question

Quizplus · Accepted Answer

The prime store locations for selling merchandise are heavily trafficked areas such as 10 feet beyond the entrance on the right side of the store and areas near escalators and cash wraps. In multilevel stores, a space's value decreases the farther it is from the entry-level floor.

Which of the Following Statements on the Location of Departments