Which of the following has the least consideration when a retailer is deciding how much floor or shelf space to allocate to merchandise categories and brands?
A) The productivity of the allocated space
B) The impact on overall store sales
C) The display needs for the merchandise
D) The merchandise's inventory turnover
E) The color of the merchandise

Question

Quizplus · Accepted Answer

Some factors that retailers consider when deciding how much floor or shelf space to allocate to merchandise categories and brands are (1) the productivity of the allocated space, (2) the merchandise's inventory turnover, and (3) the display needs for the merchandise. Although color could have an impact, it is certainly the very least of all of these.

Which of the Following Has the Least Consideration When a Retailer