As Garry was waiting to pay for a bottle of aspirin at a pharmacy, he added a copy of Us Weekly, a Snickers bar, and a pack of cheese crackers to his purchases. The area where Garry made his Us Weekly and Snickers selections is called a(n)
A) end cap.
B) cash wrap.
C) gondola display.
D) promotional area.
E) freestanding fixture.

Question

Quizplus · Accepted Answer

Cash wraps, also known as point-of-purchase (POP) counters or checkout areas, are places in the store where customers can purchase merchandise. Because many customers go to these areas and wait in line to make a purchase, retailers often use them to display impulse purchase items.

As Garry Was Waiting to Pay for a Bottle of Aspirin