Donna entered Bob's department store and went directly to the children's apparel department. Therefore, the merchandise to be bought by Donna in the children's department is referred to as
A) promotional merchandise.
B) impulse merchandise.
C) special merchandise.
D) destination merchandise.
E) complementary merchandise.

Question

Quizplus · Accepted Answer

Demand/destination merchandise refers to products that customers have decided to buy before entering the store.

Donna Entered Bob's Department Store and Went Directly to the Children's