The branded and licensed product industry relies heavily on the authentication process to certify claims such as "game-used." This is an example of which of the elements that define the new sport management environment?

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The authentication process is a key aspect of maintaining integrity in the branded and licensed product industry. This is important to ensure that claims of authenticity for items such as "game-used" are verified and customers can be assured of the legitimacy of their purchase.

The Branded and Licensed Product Industry Relies Heavily on the Authentication