An essential ingredient to any service provision is the use of appropriate staff is known as _____.
A) process
B) people
C) place
D) product
Correct Answer:
Verified
Q5: Direct marketing has three characteristics namely: Direct
Q6: Communications sent to invite customers to respond
Q7: The _framework was extensively used to support
Q8: A _is an item that is built
Q9: It refers referring to the channel by
Q11: This refers to the systems used to
Q12: _is the element of the service mix
Q13: E-marketing and online marketing is an example
Q14: _could be regarded as the "ultimate" Direct
Q15: Three approaches in Direct marketing are- Stand-alone,
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