Demand created in the B2B market but that is ultimately created by what the final consumer wants is called
A) consumer demand.
B) derived demand.
C) joint demand.
D) supply and demand.
E) modified demand.
Correct Answer:
Verified
Q38: The B2B market comprises
A) individuals and organizations.
B)
Q39: The process by which firms establish what
Q40: Which of the following statements is true
Q41: The difference in marketing communications between the
Q42: Distribution channels in B2B marketing tend to
Q44: A situation where the production and marketing
Q45: "An evaluation of a potential supplier on
Q46: The group of individuals representing key personnel
Q47: An informal gathering of several informed individuals
Q48: The member of a buying centre who
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