In analyzing sales figures to evaluate performance, unit sales are useful when inflation, deflation, and other price changes distort dollar figures.

Question

Quizplus · Accepted Answer

Unit sales provide a more accurate picture of sales performance as they are not affected by inflation, deflation, or other price changes. It is important to consider both dollar figures and unit sales when evaluating sales performance, especially when dealing with changes in pricing.

In Analyzing Sales Figures to Evaluate Performance, Unit Sales Are