Segmentation is employed by first choosing a segment randomly.

Name: Segmentation is employed by first choosing a segment randomly.
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Segmentation involves dividing a market into distinct groups of consumers with similar needs or characteristics. The process typically begins with research to identify different segments, and then choosing which segments to target based on various factors such as profitability and feasibility. Segments are not chosen randomly.

Segmentation Is Employed by First Choosing a Segment Randomly