The first part of the marketing strategy statement describes the target market,the planned product positioning,and the sales,________ and profit goals for the first few years.
A)market share
B)competition
C)secondary market
D)competition's anticipated reaction
E)life-cycle duration

Question

Quizplus · Accepted Answer

The target market, product positioning, sales, and profit goals are directly related to the market share that the company is aiming to capture. Therefore, the best choice is A.

The First Part of the Marketing Strategy Statement Describes the Target