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Business
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Services Marketing Concepts
Quiz 9: People As Strategy: Managing Service Employees
Path 4
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Question 1
Multiple Choice
Employees who feel that they are often caught in the middle between company rules and regulations and customer requests for services that are against company rules are experiencing which of the following types of conflict?
Question 2
Multiple Choice
Which of the following is NOT a cost associated with empowerment?
Question 3
Multiple Choice
____ gives discretion to front-line personnel to meet the needs of consumers creatively.
Question 4
Multiple Choice
The two primary roles that boundary-spanning personnel fulfill are:
Question 5
Multiple Choice
Despite popular beliefs,the "Freeloading Fredas" of the world probably represent only _____ of all customers.
Question 6
Multiple Choice
Initially,bank tellers were uncomfortable with their new task of selling services to customers.They viewed themselves as bank tellers and not salespersons.This is an example of which type of conflict?