Which of the following statements about sources of product knowledge is false?
A)Plant tours would be of little value to more senior,experienced salespeople.
B)Many companies believe that salespeople should visit the manufacturing plant and see the production process.
C)Most companies prepare literature that provides detailed descriptions of their product.
D)Sales training meetings provide knowledge about both products and product users.
E)Sales people should be encouraged to use and observe the product.

Question

Quizplus · Accepted Answer

Plant tours can provide value to salespeople of all experience levels, as they can give a deeper understanding of the production process and how the product is made.

Which of the Following Statements About Sources of Product Knowledge