The best strategy to add value to the sale is by:
A)explaining how the product is superior to competitors' products.
B)converting the features into benefits for the customer.
C)discussing the extra features the product has over and above those needed by the customer.
D)reducing the price of the product or discounting the product.
E)they are all good ways to increase value.

Question

Quizplus · Accepted Answer

Converting the features into benefits for the customer is the best strategy to add value to the sale. This helps the customer understand how the product solves their problems or fulfills their needs, making them more likely to purchase it. Explaining how the product is superior to competitors' products or discussing extra features may not be relevant or important to the customer, and reducing the price may devalue the product in their eyes. While all options can potentially increase value, converting features into benefits is the most effective.

The Best Strategy to Add Value to the Sale Is