Which of the following is true of sales letters?
A)Sales letters should follow the standard visual format of an email.
B)Sales letters should minimize the use of white space.
C)Most sales letters include not more than two paragraphs.
D)Because a sales letter is just an introduction,formal language need not be used.
E)The use of the personal pronoun "I" should be minimized in a sales letter.

Question

Quizplus · Accepted Answer

The use of the personal pronoun "I" should be minimized in a sales letter as the focus should be on the customer and their needs, not the writer. The other options are not true, as sales letters should have a visually appealing format with proper use of white space, include multiple paragraphs to provide relevant information, and use formal language to establish trust and professionalism.

Which of the Following Is True of Sales Letters