Throughout Canada,and now the United States,Lululemon has grown into an international company specializing in athletic clothing for yoga and running.The company started as a small store where the sale of clothing was secondary to the store being a community hub for the "discussion of healthy living and the mental aspects of a powerful life of possibilities".All team members work interactively to set goals in both their professional and personal lives.Lululemen's goal is to raise public awareness of the benefits of active living.What type of strategy is illustrated by Lululemon?

Question

Quizplus · Accepted Answer

It is using volunteers to promote its message.

Throughout Canada,and Now the United States,Lululemon Has Grown into an International