Consumer behaviour is the set of value-seeking activities that take place as people go about addressing needs.
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Q4: Consumer behaviour represents the process by which
Q4: The basic consumption process begins with the
Q6: Costs involve more than just the price
Q7: Consumer behaviour focuses primarily on the study
Q8: Consumer behaviour can be thought of as
Q10: While consumer behaviour refers to human thought
Q12: Benefits are the only result of consumption.
Q14: The final step in the consumption process
Q16: An exchange is the acting out of
Q17: Cognitive psychology is helpful in understanding how
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