Which of the following is a key goal of public relations?
A) to generate advertising messages
B) to generate sales promotion
C) to generate trade promotion
D) to generate favourable publicity

Question

Quizplus · Accepted Answer

The key goal of public relations is to generate favourable publicity, which can enhance the reputation and image of an organization or individual. Public relations activities can include media relations, community relations, crisis management, and employee communication, all of which aim to build positive relationships with stakeholders and the public. Generating advertising messages, sales promotion, and trade promotion are not typically considered key goals of public relations, as they are more closely aligned with marketing and advertising objectives.

Which of the Following Is a Key Goal of Public