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Business Research Methods Study Set 1
Quiz 11: Measurement
Path 4
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Question 21
Multiple Choice
Which measure of central tendency is appropriate for interval scales?
Question 22
Multiple Choice
Differences in respondent responses associated with where the interview took place,such as at the mall,in a home,or over the telephone are errors originating from the _____ associated with the study.
Question 23
Multiple Choice
What is the median for the business research exam scores?
Question 24
Multiple Choice
Calendar time is expressed on a(n) _____ scale while minutes,hours,and days are expressed on a(n) _____ scale.
Question 25
Multiple Choice
The appropriate measure of central tendency for an ordinal scale is the _____.
Question 26
Multiple Choice
A ratio scale contains _____.
Question 27
Multiple Choice
In a survey of football fans,each respondent is asked to indicate whether they have ever attended an NFL game.This question can be categorized as a(n) _____ scale.
Question 28
Multiple Choice
The _____ is the midpoint of a distribution.
Question 29
Multiple Choice
The population of a city is an example of _____ data.
Question 30
Multiple Choice
When the groups are mutually exclusive and collectively exhaustive,nominal scales must be limited to _____ groups.
Question 31
Multiple Choice
The effects of fatigue,boredom,and social class on the measurement of an object are all errors originating from the _____.
Question 32
Multiple Choice
What is the mode for the business research exam scores?
Question 33
Multiple Choice
A nominal scale contains _____.
Question 34
Multiple Choice
When analyzing nominal data,which measure of central tendency is appropriate?
Question 35
Multiple Choice
Random error in measurement is the error that occurs _____.
Question 36
Multiple Choice
The New York Times Dining Section rates the restaurants it reviews using a system such that one star means good,two stars means very good,three stars means excellent,and four stars means extraordinary.This is a type of _____ scale.