Question 1

In sociology,a marriage that is comprised of people from similar classes is referred to as _____.

Accepted Answer

Homogamy refers to the practice of marrying individuals who share similar social characteristics, such as social class, education level, and religion. This is in contrast to exogamy, which involves marrying individuals from different social groups or backgrounds. Polygamy and polyandry are forms of multiple partner relationships, while monogamy refers to the practice of marrying one person at a time.

Question 2

Which of the following is true of the Millennials?

Accepted Answer

The answer of Which of the following is true of...

Question 3

Everyone thinks that Rachel is a lucky girl as she was born with a silver spoon in her mouth.She is the heir-apparent to one of the largest conglomerates in the world.This description of Rachel corresponds best with her _____ status.

Accepted Answer

Rachel's status is ascribed, meaning it is assigned to her at birth and based on her family background and social position. She did not have to achieve or aspire to it, nor is it an ideal or desired status that she actively pursued.

Question 4

A culturally defined group to which a consumer belongs based on resources like prestige,income,occupation,and education is known as a social _____.

Accepted Answer

The given resources of prestige, income, occupation, and education are indicators of social class, which is a culturally defined group to which a consumer belongs. Cohort refers to a group of people who share a common characteristic or experience, norm refers to social expectations and rules, network refers to a group of people connected by social relationships, and order does not relate to the given context.

Question 5

When Charles married Candace,everyone agreed that it was a match made in heaven.They were both doctors who grew up in the countryside with strong traditional values.Such marriages between people belonging to identical social classes are known as _____.

Accepted Answer

Homogamy refers to the tendency for people to marry others who are similar to themselves in terms of social background, such as education, socioeconomic status, and values. Charles and Candace's marriage is an example of homogamy since they both grew up in the countryside and are both doctors with traditional values. Monogamy refers to the practice of having only one spouse at a time, endogamy refers to marrying within one's own social or cultural group, exogamy refers to marrying outside of one's own social or cultural group, and polygamy refers to having multiple spouses at the same time.

Question 6

When a consumer is marked in some way that indicates their place in society,it is referred to as _____.

Accepted Answer

Stigmatization refers to the process of marking or labeling individuals based on their social status, background, or behavior. This labeling may lead to discrimination, exclusion, or negative stereotypes.

Question 7

Ascribed status differs from achieved status in that ascribed status refers to:

Accepted Answer

Ascribed status refers to the social position that a person is born into or assigned at birth based on characteristics such as gender, race, or family background, rather than achieved through individual effort or merit. Therefore, consumers born into a social class is the best choice that describes ascribed status.

Question 8

Which of the following terms is used to describe immigrants as they face decisions and form preferences based on their old or new cultures?

Accepted Answer

Bicultural refers to the experience of immigrants as they navigate and integrate aspects of both their original and new cultures, forming preferences and making decisions influenced by both.

Question 9

The social class into which a consumer is born into is referred to as his/her _____ status.

Accepted Answer

The term "ascribed status" refers to the social position that a person is born into, such as their family's social class, race, or gender. It is not something that is achieved or desired, making options A, D, and E incorrect. The term "ideal status" is not commonly used in sociology or consumer behavior, so option B is incorrect.

Question 10

Which of the following statements is true about the ethnic microculture in the United States?

Accepted Answer

Hispanics in the U.S. place a high value on social intimacy, which is a trait that is commonly shared among members of their microculture. Choices B, C, D, and E are all incorrect. The African-American group is not the largest ethnic group in the U.S. Hispanic consumers do not all have identical preferences and tastes. Asian-Americans are not the least affluent or educated compared to other minority groups.

Question 11

Most young consumers who were born between 1995 and 2010 belong to _____.

Accepted Answer

Generation Z, also known as the post-millennial generation, includes individuals born between 1995 and 2010.

Question 12

Mental and cognitive structures through which individuals perceive the world based largely on their standing in a social class is referred to as _____.

Accepted Answer

The term that describes the mental and cognitive structures through which individuals perceive the world based largely on their standing in a social class is habitus. Choice B (conceptus) and D (prospectus) are not relevant terms in this context. Choice C (status) and E (stratum) are related to social class, but they do not capture the concept of mental and cognitive structures.

Question 13

Which of the following is the largest ethnic group in the United States?

Accepted Answer

According to the U.S. Census Bureau, Hispanics make up the largest ethnic group in the United States, accounting for 18.5% of the total population as of 2020. African Americans account for 12.4%, Asian Americans for 5.9%, Native Americans for 2.9%, and Native Hawaiians for 0.2% of the total population.

Question 14

Miles,whose mother is a homemaker,was born into a traditional,middle-class family.Miles worked hard as a student and graduated from Harvard Law School.Today,he is considered as one among the elite of Manhattan.This description of Miles corresponds best with his _____ status.

Accepted Answer

Miles' status is achieved because he worked hard and graduated from a prestigious institution, which resulted in his current elite position in society. His mother's occupation or his family's background may have contributed to his opportunities, but his status was ultimately achieved through his own efforts.

Question 15

Prisoners are often seen in public picking up trash along interstate highways.Other people can recognize these prisoners because of the green and white striped clothing they wear.This clothing is an example of _____ because it indicates that they are incarcerated individuals who have performed some illegal act in society.

Accepted Answer

The green and white striped clothing that prisoners wear while working is an example of stigmatization, as it serves to label and distinguish them from the general population as individuals who have committed a crime and are paying the consequences through their imprisonment.

Question 16

Stana is a 24-year-old working woman.She is very technologically savvy and believes in staying connected with her friends online,at all times.She loves visiting coffee shops that provide WiFi accessibility.She does not own a car as she prefers to walk than drive.She owns a small apartment in an urban area.Stana belongs to the _____ group.

Accepted Answer

Stana's age and behavior suggest that she belongs to the Millennial generation, which is generally characterized by their use of technology, preference for urban living, and desire for social connectivity. The other groups listed do not fit Stana's description as well.

Question 17

Which of the following ethnic groups is highly educated and highly affluent compared to the other minority groups?

Accepted Answer

According to statistics, Asian Americans are more likely to have a college degree compared to other minority groups, and they also have higher median household incomes. Therefore, they are considered to be highly educated and affluent compared to other minority groups.

Question 18

The social class into which a consumer works his/her way into is referred to as his/her _____ status.

Accepted Answer

Achieved status refers to the social class that a person works their way into, usually through education, career, and other individual achievements. In contrast, ascribed status is based on characteristics such as gender, race, and family background that a person is born into, and ideal or desired status refers to the social class that a person wishes to belong to but may not have achieved yet. Aspired status is not commonly used in sociology or consumer behavior literature to refer to social class.

Question 19

Neer,a second-generation Asian immigrant,has had a close-knit upbringing.He is not as orthodox as his family and has adopted the American culture to some extent.He often has to deal with situations where he has to form preferences based on his Asian culture or American culture.Which of the following terms best describes Neer's situation?

Accepted Answer

Neer's situation can be described as bicultural, as he has to navigate and balance between his Asian culture and the American culture he has adopted.

Question 20

Which of the following statements is true about Generation Z?

Accepted Answer

Generation Z is typically defined as those born between 1997 and 2012. Option A refers to the Silent Generation or the Baby Boomers who were directly impacted by World War II. Option B refers to Generation X, who were often left alone due to their parents' work schedules. Option D refers to Millennials. Option E may be true for some individuals within Generation Z, but it is not a defining characteristic.

Quiz 10: Microcultures