A characteristic that allows a consumer to diagnose something distinctive about an alternative is also known as a _____.
A) beacon
B) sample
C) signal
D) sensor
E) code

Question

Quizplus · Accepted Answer

A signal is something that communicates information or a distinguishing feature about a product or alternative. A beacon is a similar concept but specifically refers to a signal that helps a consumer locate a particular alternative (such as a store or a specific product in a store). A sample is a physical representation of a product that allows the consumer to see, touch, taste, or try it before purchasing. A sensor is a device that detects or measures certain aspects of the environment or the product itself. A code is a system of symbols used to represent information or instructions. Therefore, since the question is referring to a characteristic that helps a consumer distinguish between alternatives, the best choice is C) signal.

A Characteristic That Allows a Consumer to Diagnose Something Distinctive