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Many Companies Use a Balanced Scorecard for Performance Evaluation

Question 43

Multiple Choice

Many companies use a balanced scorecard for performance evaluation. The balanced scorecard has four business perspectives, and utilizes KPIs to evaluate performance in various areas. Which of the following KPIs would relate to the customer perspective?


A) Hours of employee training
B) Number of warranty claims
C) Percentage of market share
D) Return on investment

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