The input stage of the consumer decision-making model is most influenced by:
A) psychological factors.
B) affective factors.
C) sociocultural environment.
D) physiological environment.

Question

Quizplus · Accepted Answer

The input stage of the consumer decision-making model is most influenced by the sociocultural environment, as it encompasses the external influences on consumers' decisions, such as culture, social class, family, and reference groups.

The Input Stage of the Consumer Decision-Making Model Is Most