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Global Marketing

620

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620

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16

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Quiz 1 (39 Questions + Flashcards)

Understanding Global Markets and Marketing

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Quiz 2 (35 Questions + Flashcards)

Assessing the Global Marketing Environmentthe Global Economy and Technology

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Quiz 3 (43 Questions + Flashcards)

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Quiz 4 (44 Questions + Flashcards)

Analyzing Political and Legal Environments

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Quiz 5 (21 Questions + Flashcards)

Integrating Global, Regional, and National Markets

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Quiz 6 (41 Questions + Flashcards)

Conducting Marketing Research

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Quiz 7 (41 Questions + Flashcards)

Selecting International Markets

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Quiz 8 (42 Questions + Flashcards)

Entering Global Markets

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Quiz 9 (41 Questions + Flashcards)

Segmenting, Targeting, and Positioning for Global Markets

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Quiz 10 (45 Questions + Flashcards)

Developing Global Products and Brands

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Quiz 11 (51 Questions + Flashcards)

Setting Global Prices

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Quiz 12 (39 Questions + Flashcards)

Global Placement and Distribution Channels

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Quiz 13 (36 Questions + Flashcards)

Launching Global Communication and Advertising

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Quiz 14 (26 Questions + Flashcards)

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Quiz 15 (39 Questions + Flashcards)

Designing and Controlling Global Marketing Systems

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Quiz 16 (37 Questions + Flashcards)

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