Textbook Solution | Effective Small Business Management 10th Edition by Norman Scarborough
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Effective Small Business Management

Effective Small Business Management

Edition 10

Author(s): Norman Scarborough

ISBN: 978-0132157469

Publisher: Pearson

304 Explanations

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Textbook Solution | Effective Small Business Management 10th Edition by Norman Scarborough

Chapter 1: Entrepreneurs: the Driving Force Behind Small Business
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Chapter 2: Strategic Management and the Entrepreneur
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Chapter 3: Choosing a Form of Ownership
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Chapter 4: Franchising and the Entrepreneur
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Chapter 5: Buying an Existing Business
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Chapter 6: Conducting a Feasibility Analysis and Crafting a Winning Business Plan
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Chapter 7: Creating a Solid Financial Plan
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Chapter 8: Managing Cash Flow
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Chapter 9: Building a Guerrilla Marketing Plan
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Chapter 10: Creative Use of Advertising and Promotion
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Chapter 11: Pricing and Credit Strategies
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Chapter 12: Global Marketing Strategies
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Chapter 13: E-Commerce and Entrepreneurship
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Chapter 14: Sources of Equity Financing
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Chapter 15: Sources of Debt Financing
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Chapter 16: Location, Layout, and Physical Facilities
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Chapter 17: Supply Chain Management
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Chapter 18: Managing Inventory
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Chapter 19: Staffing and Leading a Growing Company
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Chapter 20: Management Succession and Risk Management Strategies in the Family Business
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Chapter 21: Ethics and Social Responsibility: Doing the Right Thing
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Chapter 22: The Legal Environment: Business Law and Government Regulation
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Chapter 23: Cases
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Effective Small Business Management 10th Edition by Norman Scarborough